AI-Powered Restaurant Operating System

Thesmartestrestaurantbrainintheworld. Inyourpocket.

Cracks replaces expensive consultants, fragmented tools, and years of trial-and-error with one AI platform built on 20+ years of real restaurant operations.

Dashboard interface of CRACKS APP

Average first-year savings per restaurant: $40,000 – $80,000 starting at just $49/month. That's an unbeatable return.

Everything your restaurant needs.

Click a phase to explore every tool inside it. Each module works on its own — but they're built to share data, so the more you use, the smarter the platform gets.

Dream

Before you commit. Everything you need to validate your idea, plan your restaurant, and get investor-ready — before you spend a dollar on construction.

Ideation, Strategy

Concept Builder

AI-powered assistant that helps you refine your restaurant concept, define your unique value proposition, and articulate your vision.

Reduces planning time by 70%

Analytics, Site Selection

Market & Location Analyst

Data-driven site selection and market analysis tool that evaluates demographics, foot traffic, competition, and growth potential.

Prevents $200K+ location mistakes

Finance, Forecasting

Financial Modeler

Sophisticated financial forecasting system that projects Profit & Loss, cash flow, and return on investment based on your restaurant type, size, and market position.

Saves $15-25K in consulting

Funding, Documentation

Business Plan & Pitch Deck

Automatically generates institutional-grade business plans, investor pitches, and funding documentation tailored to your concept and market.

Cuts presentation prep to hours

Design, Operations

Design Brief Builder

Creates detailed design specifications for architects and contractors, ensuring your vision translates accurately to your physical space.

Reduces design revisions by 60%

Technology, Integration

Tech Stack Advisor

Recommends and configures the optimal technology infrastructure for your restaurant — POS, payments, reservations, and inventory systems.

Saves $5-10K on tech setup

From Idea to Scale

Four phases. One platform. Every step guided by AI.

01

Dream

Validate your concept, model your finances, and build an investor-ready plan — before you spend a dollar.

02

Build

Engineer your menu, hire your team, and create every document you need to open the doors.

03

Run

Control costs, manage suppliers, train staff, and grow revenue — all from one dashboard.

04

Scale

Expand to multiple units with consolidated reporting, franchise tools, and crisis playbooks.

Before & After

Before & After

See how Cracks replaces expensive consultants and fragmented tools with one intelligent platform.

FunctionWithout CracksWith Cracks
Concept DevelopmentConsultants ($10K+), months of research, no guaranteeAI validation in days, investor-ready docs
Menu EngineeringTrial and error, food cost surprisesAI-optimized for profit, 3-5% cost improvement
Cost ControlSpreadsheets, reactive analysis, slow insightReal-time tracking, AI recommendations, $20-50K savings
MarketingAd agency or DIY social, inconsistent resultsIntegrated command center, 35% more repeat customers
Operations Manual100+ hours writing, outdated quicklyAI-generated in hours, always current
Expert AdviceConsultants ($300/hr+), limited availabilityAI guidance 24/7, $49-149/month

Simple pricing. Pick your journey.

All plans include AI guidance, integrations, and support. Scale anytime.

MonthlyYearlySave ~17%
Cracks BUSINESS

For restaurant owners & operators

Dream
$49/mo
  • Concept Builder
  • Market & Location Analyst
  • Financial Modeler
  • Business Plan Generator
  • Design Brief Builder
  • Tech Stack Advisor
Build
$99/mo
  • All Dream features, plus:
  • Menu Engineering
  • Wine & Beverage Program
  • Operations Manual Generator
  • HR & Team Builder
  • Brand & Identity Builder
  • Pre-Opening Countdown
Most Popular
Run
$299/mo
  • All Build features, plus:
  • Cost Controller
  • Supplier Management
  • Training Academy
  • Marketing Command
  • Guest Experience Manager
  • Revenue Optimizer
Scale

Coming Soon

Custom pricing

  • All Run features, plus:
  • Multi-Unit Dashboard
  • Financial Intelligence
  • Franchise & Expansion
  • Crisis & Risk Management

5 modules shared. 10 unique total.

Meet the Founders

Hospitality professionals and tech entrepreneurs combining decades of restaurant experience with cutting-edge AI technology.

Get Started

Your restaurant journey starts right now

Start building your concept today and see how we turn ideas into successful openings.

P&L Preview

Monthly forecast summary

Monthly Sales
$5.38M(100%)
Cost of Sales
$1.69M(31.5%)
Occupancy Costs
$268.9K(5%)
Payroll Costs
$1.21M(22.55%)
Promotional Costs
$191.0K(3.5%)
Payment Processing Costs
$81.8K(1.5%)
Utilities Cost
$117.1K(2.15%)
+3 more categories...
Total Expenses
$4.10M(76.32%)
EBITDA
$1.27M(23.68%)
OPEX Forecast & P&L

Budget operational expenses based on sales expectations and preview EBITDA calculations.

CAPEX Breakdown

฿32,315,293

Kitchen and bar

3 subcategories
฿7,312,972

Furniture and deco

4 subcategories
฿2,321

Construction

15 subcategories
฿25,000,000
Total CAPEX฿32,315,293
CAPEX & Budget Planning

Capital expenditure and pre-opening costs with intelligent budget tiers according to your location.

Select Menu Type

Choose the type of menu you want to create

À la carte (Dinner)

Traditional evening service with starters, mains, sides, and desserts

Tasting / Set menu

Multi-course chef's selection with curated progression

Brunch

Weekend morning service with eggs, sweet dishes, and brunch cocktails

Bar snacks / Small plates

Casual sharing plates perfect for bar service

Other

Create a menu of this type

Continue
AI Menu Builder

Elaborate concept driven menus and wine lists with assistance of our Cracks team.